Good Design is a Fight

If you’re a designer who works with clients on a regular basis, it’s easy to be exhausted. Working with clients is hard! I’ve seen many designers, myself included, shake their heads in despair at client requests. I’ve also seen a lot of designers give up fighting them.

But you can’t. The fight is what leads to good design. Good design is a fight.

I’ve known one of my current clients for years now — probably getting close to half a decade. They’re a great crew, and the boss is a fantastic guy to work for. But we got into a few arguments on the most recent project that ended with me apologizing for the ruckus once the whole thing was over.

The client simply said this: “it’s okay. Arguing is part of good work.”

If you want to design something of value, you’re inevitably going to upset people. Design is saying no to a thousand ideas so you can say yes to one good one. That naturally leads to arguments.

But don’t be disheartened. The best designers, in the world’s most desirable companies, fight every day. It’s a fight to make something worthwhile. But it’s a fight you can win.

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January 4 2017 in Design